Insights, methods, and lessons from building real products for real users.
The Story Behind Studio Maydit: Building a Design Studio That Cares About Taste and Outcomes
This is the story of how I went from a design student and musician to building a studio that helps SaaS founders use design as a real growth lever.
4 Min Read
The 5 Most Common UX Mistakes SaaS Companies Make (and How to Fix Them)
Design isn’t what people see. It’s what actually gets users to stick around and do what you want. After years of working with SaaS and B2B companies, the same UX mistakes show up over and over. These aren't textbook tips. Fixing them means more growth, better conversion, and a product that doesn’t just look good, but works for actual users.
4 Min Read